Esport - sponsoring & activation
Target a young audience, which is better educated, and therefore significantly more attractive for sponsorships than the classic sports fan. Place your brand in a digital, innovative and emotional growth market, which isn’t fully discovered and therefore offers a lot of opportunities at this point.
Community & emotion
Esport fans are just as emotionally invested in their favorite team as classic sports fans are in their favorite club. Since the Epsort universe is not yet saturated with sponsorships like football, fans are responding particularly positively to companies that support their favorite team.
